The Global Knowledge Worker
Surveys & Reports 1-2-2022

FMCG, COVID-19 and recessionary practices

by Jams McDonald WARC Data’s Managing Editor delves into the story behind the impact COVID-19 is having on advertising spending and consumer purchasing – with FMCG an area key to the full picture. Marketing in the COVID-19 crisis This article is part of a special WARC Snapshot focused on enabling…

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