Instead of a top management perspective, we have a refreshing point of view by people to manage the sales function

Pipedrive is the first CRM platform made for salespeople, by salespeople.

In 2010, our co-founders set out to build a customer relationship management (CRM) tool that helps users visualize their sales processes and get more done. They knew from experience that in sales, as in life, you can’t control your results but you can control your actions. So, they created Pipedrive around activity-based selling, a proven approach that’s all about scheduling, completing and tracking activities. The perception survey throws up some knowns and a few surprises as well.

Download our State of Sales Report 2020-2021, which contains dozens of insights into the working lives of salespeople, sales managers and business owners, revealing how the pandemic has impacted the way they work. The report is completely free and reveals how you can improve your chances of sales success. Check out the video below for some of the key results.

This year, we interviewed 1,702 sales reps, sales managers, business owners and Pipedrive customers about how they work and their sales experiences.

The survey was conducted between November and December 2020, at the end of a year that saw the COVID-19 pandemic have an enormous impact on our lives and the way we work.

Download the Pipedrive State of Sales Report 2020-2021 to discover how the pandemic impacted the industry –  at the link below